The most powerful person in any organization is its leader. So when Suzi came to us for help with launching her corporate leadership training & coaching business, we gladly accepted the opportunity.
WHAT WE DID
For this project, we created a high-quality logo to establish the brand’s authority, and used a monochromatic color palette, ranging from cool, ocean blue, to navy blue. This gives the feeling of peace, calmness, and professionalism.
Next we built a website to capture leads and promote Suzi’s ebook, “The 8 Cornerstones of Great Leadership”, book her for speaking engagements, inquire about executive-level coaching, schedule corporate workshops, and to read her award-winning blog, “The Leader’s Digest”.
We also used tranquil images of nature with contrasting shades of blue to put the reader at ease, and to strategically break-up white space.
The ebook features a modern cover design, and is formatted to be easily consumed by the reader.
As the world’s leading expert in corporate business and leadership coaching, Suzi McAlpine continues to help high-level managers, department leads, and executives empower their organizations at all levels, by becoming better leaders.
…Everyone can benefit from learning more about what it takes to lead.
Let’s take a closer look at the UBA created assets, and see what kind of results we were able to get for Suzi and her brand…