“House” music is one of the most popular and infectious music genres in the world.
With millions of “raving” fans across the globe, Kerol Garcia from R&K House music, knew her and her partner needed to do something different if they wanted to stand out in a crowded industry.
First, we crafted a simple, yet highly recognizable logo to make it easy for fans, artists, and promoters alike to know when this brand is hosting events, rocking out a party, or turning up the heat in nightclub or festival near you…
We also designed a mobile icon, a favicon for web browsers, and a reverse white logo for use on dark colored promo materials.
Next we sat down with Kerol, and began working on a media kit to increase bookings for performances, club appearances, and partnerships for their digital radio station.
Inspired by the nightlife in London, and Ibiza, the R&K media kit reflects their passion and respect for House music, its fans, and the pioneers that made it all possible.
Partnering with a team of experts to create your business assets can give you the “edge” that’s required to reach the top of your field.
In the extremely competitive music business, a well-respected brand is essential to opening doors, and creating new opportunities in a constantly evolving industry.